What is a Paid Survey Site?

An online research panel which allows you to express your opinion through completing surveys or taking part in online focus groups and rewards you for participating with cash payments, vouchers or prize draw entries for example.

UK Online Paid Survey Websites
(consumer opinion panels)

On this page we have detailed some of the best (and not so good) paid survey sites and online consumer panels which conduct market research in the UK. You can learn more about how such online survey sites work by reading our useful guide to paid surveys. It will hopefully help you to understand more about how these websites operate, why they exist and what benefits and rewards you can hope to receive when participating in the online surveys that they send you. Rewards are normally paid in the form of cash, vouchers, or entries into prize draws when you fully complete surveys and give your honest opinion to the questions posed to you. We recommend that you join several of these sites if you like the idea of being able to give your opinion and receive various rewards for doing so.

Paid survey sites are free to join and you receive rewards for fully completing surveys online, or optionally by telephone, post, or in discussion groups. Upon signing up, you should complete your profile as fully as you are able to or willing to in order to increase your chances of receiving surveys to complete and therefore earn the rewards that may accompany their completion. Most surveys are completable between 10 and 20 minutes. Our aim is to inform you of our experience of what we consider to be some of the best UK paid survey websites and online consumer opinion panels on the net. Such online survey websites are usually very enjoyable to participate in, they give you the chance to express your valuable opinion on the development of new products and services or to comment on existing ones, or perhaps you will be able to give your opinion on current affairs.

There area lot of survey sites around at the moment and some are better than others. We list what we consider to be the current top 5, then a selection of other good websites before naming those sites which we do not think compare very well to the rest on page 2. If you have any comments about these reviews or would like to suggest another site to be considered for inclusion on this page please let us know.

New UK Paid Survey Sites Reviewed

Consumer Jury

Consumer Jury - win shopping vouchers for telling us about your shopping habits!



Consumer Jury is an online survey panel run by research company GfK which rewards panellists with opportunities to win retail vouchers at a variety of popular shops. Each month you have to complete a survey about what you have bought the previous month and are then rewarded with entries into the site's monthly prize draw (where there are lots of vouchers up for grabs). If you submit your survey early (within the first week) you will also be entered into the 'Early Bird' prize draw where there are bigger voucher prizes available to win. Any rewards you win can be saved for up to a year which is useful if you want to save up your vouchers for something special. The information received from the surveys is collated and used by the retail industry to improve their services and products. This looks like an exciting panel to be a part of, especially if you are a keen shopper!


Surveys.com (you must be 18 or over)

Surveys.com - is a professional and international survey site that rewards you with chances to win cash prizes every time you complete one of their interesting surveys. You can also earn iPoints, one of the web's best online reward schemes, for each survey that you fully complete. The site usually offers interesting and topical surveys which typically take between 10 and 20 mintues to do. We like the site for the fact you can earn iPoints which are exchangeable for lots fo fantastic rewards once you accumulate a decent number. We are members of the iPoints scheme anyway so this helps us to build up points as well as sometimes offer us chances to win cash prizes too.


Opinion World

Opinion World - is a fun survey site that rewards you with entries into regular prize draws as a thankyou for giving your opinion on a wide range of subjects. There are sometimes opportunities to participate in product testing too. Participation in this online panel also supports a number of charities, where you can choose between three options each time you complete an online survey. You usually also have the opportunity to take part in the sites instant win game where you can win instant prizes, or more often than not, extra entries into the Opinion World prize draws. Occasionally some of the longer surveys will reward you with a payment for completing them fully and successfully. We quite like the site, and we certainly receive lots of opportunities to complete what are normally interesting surveys, however we have to say that the rewards (in terms of various prize draw entries) are not as fulfilling as what you receive on some other sites. Nevertheless it is a popular site and one to consider if you enjoy giving your opinion on a very wide range of subjects such as films, topical issues, shopping and electronics to name but a few and you never know, you might just win a big prize!


Pay Per Post

Pay Per Postpay per post - is a site where you can be paid to blog your opinion about various products, services and websites. You need to have a blog (or start one) and then apply to take on paid opportunities where you review certain products, services or websites that advertisers have requested be reviewed. The more traffic your blog generates, the greater the earning potential you have. Payment is via paypal in US dollars. A promising site which basically appears to be a paid to review stuff type of site.



Our Top Five UK Paid Survey Sites/Online Opinion Panels

Number 1 - Global Test Market

Global Test Market - A great paid survey siterated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars Global Test Market - is a global site which awards you 'marketpoints' for participating in surveys you are invited to complete. Upon receiving 1000 of these points (each point at present is worth 5 US cents) you can redeem them and request a cheque for payment in your local currency. We have received a relatively large number of paid survey invitations during our three year membership of this site and received our first payout after about nine months of participation (we accumulated 1500 points). The rewards are usually very reasonable and, unlike many other online survey sites, they often give you a small credit even when you do not qualify for a survey. Definitely recommended for the good rewards offered and interesting and varied survey opportunities. The payout level does appear a little high, but given that this appears to be a particularly active site, you should be able to reach 1000 points fairly quickly. We like it a lot. The surveys are varied and interesting too.


Number 2 - Ipsos Consumer Panel

Ipsos opinion panel - points for vouchers rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars Ipsos Consumer Panel - is an excellent and well-known online opinion and consumer panel (also more widely known as MORI). The surveys are easy to complete and we have been receiving regular surveys for over two years suggesting a very active online panel. For every survey you participate in you will receive a varying number of points, depending on whether you complete the whole survey, part of it, and also depending on the length of the survey too. These rewards are exchangeable for vouchers to a number of popular high street shops (including John Lewis, Argos, WHSmith, Topshop, Miss Selfridges, and some restaurants). This survey site not only sends you surveys but also surveys for other members of your household so the points can accumulate quite quickly and you can get your vouchers in decent time. The site offers product testing too although we have yet to be asked to do this.


Number 3 - Valued Opinions

rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars Valued Opinions - is an international online opinion panel which offers original and interesting surveys to you at regular intervals by e-mail. We have been a part of this programme for some time and have already received lots and lots of opportunities to give our opinion for worthwhile rewards. The rewards you earn are exchangeable for retail vouchers for a good selection of high street and online shops available through the site. This is a particularly active site at the moment and we certainly recommend it as one to join. We have made over £30 in retail vouchers since joining. You can start to redeem your rewards for vouchers once you have earned £10. Surveys normally last between 10 and 30 minutes and rewards are normally between £0.50 and £5.00 depending on the survey type and length.


Number 4 - You Gov

rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars You Gov - is an independent research agency whose survey results are often used in the media. Without doubt, it is one of the better paid survey sites we are a member of and we receive on average one or two opportunities per month to express our opinion and receive reward for it. It pays you a fee of at least 50 pence for almost every easy-to-complete survey you complete and they are usually finished within fifteen minutes. It has a regular prize draw survey too, which again is both easy and interesting to complete, where you have the chance to win bigger cash prizes. It is a very professional site and it is nice to know that your opinions really do matter and are used in genuine research. The payout level is £50, however, and it can take quite some time to reach this figure. Even so, participation is certainly very interesting, fun and worthwhile. Furthermore, if you recommend that your friends join this site you can receive even more rewards and reach payout a little quicker. We have earned over £100 in a little over two and a half years and received payment promptly by cheque.


Number 5 - Toluna

Toluna Panel - lots of surveys and lots of rewards rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars Toluna - (also formerly known as Test and Vote) is an interesting site that allows you to earn rewards in many ways. For example, you can take online surveys, take part in testing new products, and participate in quick website polls. Each of these methods accumulates you points which are ultimately exchangeable for vouchers to several popular online retailers or entries into the monthly draw to win 2000 pounds. You decide what to do with your points. It´s a fun site, has lots of members and you can create your own questions and answer those posed by other users. Survey invitations are presently quite frequent so you should be able to accumulate those points quickly. Surveys take between 5 and 30 minutes to complete.






More of the best UK Paid Survey Sites

Number 6 - ACOP

ACOP - good paid survey rewards rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars ACOP - stands for America Consumer Opinion Panel and is a worldwide panel that distributes online surveys or focus group opportunities which can generally pay anything between £2 and £25. Although invitations to particiapate in surveys do appear rather rare, the rewards are generally much higher than other such sites...making it more than worthwhile spending five minutes just signing up to the site and filling out your profile. They also have monthly draws which all members are part of. Payment is by cheque. We have received cheques (they pay in pounds if you live in the UK) from this survey provider. It would be in the top five of UK sites if we received more regular invitations to take surveys, but this is still a site worth looking at.


Number 7 - Its your View

rated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold starsrated 4 gold stars Its Your View - states it will pay you £1 for every five minutes of your time completing their surveys. In our experience it does actually reward you well for fun and easy to complete surveys. The surveys are run by UK company ICM Research and we have found them to be both relevant and interesting. We certainly recommend this paid survey site as one of the better value online opinion panels around and one that really rewards you well for your time. It pays out by cheque only at £50, but please be aware this took a longer time than we initially expected, possibly because member numbers have increased a lot. We have been a member for about eighteen months and have received payment once after about a year, however as we have indicated, recently invitations have become notably less frequent which means it takes a longer time for you to reach this payment level. It is still a site worth joining though because no other survey site matches it in terms of the rewards offered.


Number 8 - Pure Profile

rated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold stars Pure Profile - is an innovative survey website available to everyone. It is a site that mainly rewards you for completing surveys, but also for responding to rare advertiser invitations or infrequent invitations to search for and visit websites found on its search results. You need to create a profile of yourself by following an easy to complete, but rather lengthy, online process. Once created you will receive surveys to complete on the site and you may be notified of offers sent to you by interested businesses which if you view and provide feedback on, will earn you a little extra money too. You can also periodically (not very frequently these days however) earn small cash amounts by searching for products you are interested in through the site. You can redeem your rewards in cash directly into your bank account. You can also receive extra rewards for referring your friends to the site who go on to become active members of the site. It's a fairly good site that is well worth trying out, although recently survey invitations have been a rarity for us, which makes us a little wary of the site going forward. One further important point of note - unlike other survey sites we have found that you generally have to log in to the site in order to know of surveys you are invited to, otherwise you may receive an email notice of their availability. So we recommend that you log in every couple of days to check your account.


Number 9 - Ciao!

rated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold stars Ciao! - is an online community website that rewards you with cash for taking part in surveys and being an active member of the site by critically reviewing products and services. We receive regular online surveys each month which pay anything from 10 pence up to a few pounds depending on their length and topic. Note each survey pre-screens you and if you do not fit a certain profile you may not be eligible to take the survey and therefore will not be paid (although you may receive an entry into the sites regualr prize draw). You should be aware that we have noticed recently that more surveys are only paying smaller rewards so this is something to keep an eye on, as it can be a disincentive to complete a survey if the rewards are too small. Even so these surveys still offer you the opportunity to give your opinions on a big range of interesting topics, for which you should receive some reward. Payout level is £5 and is paid direct into your bank account. We have received payment three times in two and a half years.
Ciao! also uniquely offers you the opportunity of earning small sums of money for writing quality product reviews which are then rated as very helpful by other members. This is a feature definitely worth making use of if you enjoy giving your opinion on products as it can help push your account balance up and your reviews will be of use to other site users. You should be aware that Ciao! have recently decided to separate your survey earnings from your review earnings which could mean it takes a little longer to accumulate the necessary £5 in each before being paid, depending how much you contribute in terms of reviews and how many paid surveys you qualify for and are paid for.


Number 10 - Mi Info

rated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold stars Mi Info - is a very new site where you can earn yourself popular high street shopping vouchers for viewing advertisements (you do not necessarily have to buy something). You are rewarded with points for receiving and viewing advertisements based on your interests and lifestyle, plus you can earn further points for referring your friends to the site. By signing up and compelting your Mi-Info profiles you are rewarded with 250 points and gain an entry into their free prize draw which is currently for a smart car and also an iPod touch. You can redeem your points in multiples of 1000 points through the site. You can also choose to donate your points to charity if you wish. We have given this site 3 stars at present because we have been members of it for several months now with no advertisements to view. The site currently states that it is in testing, hopes to be able to offer advertisements in the third quarter of the year, and recommends you earn points by referring friends. The site has potential, but until it offers points for viewing advertisements as it states it will do, we cannot fully endorse it as we have seen similar ventures fail. It does send out a fairly regular newsletter which is a promising sign as contact means activity.


Number 11 - Home of Research

rated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold stars Home of Research - is a nice online survey site which offers some unique surveys and sometimes (not often though) the chance to participate in online focus groups. You are rewarded with points for fully completing the surveys you are invited to take (altohugh you could get screened out during the first few questions and thus receive no reward). These points are basically equivalent to pennies and once you have accumulated the minimum 2000 points required you can redeem them for a cheque to their monetary equivalent (which for 2000 points would be £20). Most surveys last between 15 and 25 minutes and you are generally rewarded with 50 or 100 points, although larger rewards are sometimes available. There are lots of sub panels that you can join on this site and, as with all survey sites, you should ensure your personal profile is as fully completed as possible to maximise your chances of being asked to complete an online survey. We like the site, but in our experience it can take quite a while to accumulate points. In saying that we have noticed recently an increased number of survey invitations and the site appears more active which is a good sign for the future.


Number 12 - Survey Savvy

rated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold starsrated 3 gold stars Survey Savvy - is an international provider of paid survey opportunities offering good cash rewards which are paid in US$. The stated average reward for completion of a survey is $3 but we have been offered rewards of between $2 and $20. Each month the site pays $10 to 50 members taken from a pool of those who have not qualified to participate in a survey during that time. There is no minimum nor maximum payout threshold and all payments are made by cheque in US$ (which is a clear disadvantage to those who take the surveys in the UK). The site states they are currently looking at other methods of payment which may be more appropriate to those living outside of the USA (but that has been the case for a while now). You can also refer friends and family to the site and receive extra rewards based on what they earn when completing surveys themselves. We have only received a few opportunities to complete surveys on this site, but we remain a member as the potential rewards are very good and the site is professional.


more paid survey sites and online consumer opinion panels: page 2

Please contact us if any of the information provided on this page is incorrect stating why you believe it to be so.